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Cost of living crisis: Why is the same block of cheese $6 more expensive at one Pak’nSave compared to another?

Author
Kirsty Wynn,
Publish Date
Tue, 23 May 2023, 2:37pm
Online shopping prices are different for a 1kg block of Rolling Meadow cheese at the Silverdale store compared to the Mangere store.
Online shopping prices are different for a 1kg block of Rolling Meadow cheese at the Silverdale store compared to the Mangere store.

Cost of living crisis: Why is the same block of cheese $6 more expensive at one Pak’nSave compared to another?

Author
Kirsty Wynn,
Publish Date
Tue, 23 May 2023, 2:37pm

PaknSave has come under fire for price variations in store with a 1kg block of the same brand cheese a staggering 60 per cent higher at its Mangere store compared to across town in Silverdale.

A block of Rolling Meadow Colby cheese is $15.99 at the South Auckland store and just $9.99 at other stores such as Silverdale and Mt Albert.

The price for the cheese at other Pak鈥檔Save stores varies from $12.99 at Manukau and $13.99 at Albany.

A concerned shopper posted about the price difference on the community website Reddit pointing out a 38 per cent difference in the cheese at the Royal Oak and Silverdale stores.

Price comparison app Grocer found the highest price of $15.99 a kg at Mangere Pak鈥檔Save - a 60 per cent difference.

Others commenting on the Reddit post said the disparity on the same brand item was 鈥渃oncerning鈥 with one saying they noticed 鈥渁 tendency for higher prices in poorer areas, often the people living locally cannot afford to travel to find cheaper goods.鈥

鈥淵ou see this reflected in fuel prices as well.鈥

But a quick check on the Grocer app shows most Pak鈥檔Save stores in Auckland - including Mangere - offer the Pams brand of cheese for $9.99.

The one store that does not stock the Pams $9.99 block has the Rolling Meadow brand at $9.99.

The cheapest comparable cheese at Countdown was $11.90 and at New World was $16.50.

Emma Wooster from Foodstuffs, which owns Pak鈥檔Save, said that despite the price difference on the Rolling Meadow brand, 1kg blocks were $9.99 at most Auckland Pak鈥檔Save stores.

A concerned shopper posted the price difference for the same brand block of cheese to Reddit recently. Photo / Reddit

A concerned shopper posted the price difference for the same brand block of cheese to Reddit recently. Photo / Reddit

鈥淭he price of different Colby cheese products sold at our Pak鈥檔Save stores will vary based on a number of factors, including the cost price at which the store purchased the product from the supplier and whether or not the product is on special,鈥 she said.

鈥淭he fact both stores have a 1kg block of Colby cheese available for $9.99 is great news for customers as it represents good value for money.鈥

Cheese wasn鈥檛 the only staple with a significant price difference between stores.

A head of broccoli was $2.99 in Mt Albert but was $1 cheaper at Pukekohe and Mangere - a 33 per cent price difference.

A 500g block of Anchor butter was $6.79 at Albany Pak鈥檔Save but was 20 per cent higher at Sylvia Park where it hit $8.19.

Jessica Walker at Consumer NZ described the price difference between stores for the same branded cheese product as 鈥渟taggering鈥.

鈥淎 quick price check at the Pak鈥檔Save stores closest to Consumer HQ shows three stores are also selling this item for $9.99, another has it for $11.89, and the most expensive is Pak鈥檔鈥橲ave Porirua at $13.99,鈥 Walker said.

鈥淲e recommend people keep an eye on the Grocer app, which allows you to compare the price of the same product at different supermarkets.鈥

鈥淲e don鈥檛 suggest people hop between the supermarket chains to stock their pantry, but we are keen to remind New Zealanders there鈥檚 little reward in being loyal to one supermarket chain, or particular store.鈥

Emma Wooster from Foodstuffs said Pak鈥檔Save stores were 鈥渨orking hard to fight inflation鈥 and said they had held food prices below inflation for 12 months in a row.

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